Understanding the Dynamics of Corporate Social Responsibility using the Concept of the Shadow Side
Abstract
The paper argues for a deeper understanding of the dynamics of Corporate Social Responsibility (CSR) by examining the role of what has been called the shadow side of organisations. The use of this concept provides an alternative view of how key CSR dynamics may play out in reality. This, it is suggested, may lead to the development of an innovative framework and associated lines of vision and enquiry resulting in a deeper and more holistic understanding of the dynamics of CSR.
Citation
Pheiffer, G., Griffiths, D. and Andrew, D. (2006), "Understanding the Dynamics of Corporate Social Responsibility using the Concept of the Shadow Side", Social Responsibility Journal, Vol. 2 No. 2, pp. 136-141. https://doi.org/10.1108/eb059249
Publisher
:Emerald Group Publishing Limited
Copyright © 2006, Emerald Group Publishing Limited