To read this content please select one of the options below:

Do Yon Have the Right Measures?

James W. Cortada (Executive consultant with IBM Global Services)

Handbook of Business Strategy

ISSN: 1077-5730

Article publication date: 1 January 2000

175

Abstract

While large corporations have metrics experts, most managers do not need skills of that order. What they need is a clear understanding of how measurements affect the activities and behavior of their own organizations.

Citation

Cortada, J.W. (2000), "Do Yon Have the Right Measures?", Handbook of Business Strategy, Vol. 1 No. 1, pp. 245-258. https://doi.org/10.1108/eb060228

Publisher

:

MCB UP Ltd

Copyright © 2000, MCB UP Limited

Related articles