Citation
(2007), "Note from the publisher", International Journal of Culture, Tourism and Hospitality Research, Vol. 1 No. 1. https://doi.org/10.1108/ijcthr.2007.32701aaa.002
Publisher
:Emerald Group Publishing Limited
Copyright © 2007, Emerald Group Publishing Limited
Note from the publisher
The International Journal of Culture, Tourism and Hospitality Research is pleased to support the Fifth Bi-Annual Symposium of Consumer Psychology of Tourism, Hospitality and Leisure
Socio-Economic, Psychological, Sociological and Cultural Drivers of Leisure-Tourism Destinations, June 4-6, 2007, Charleston, South Carolina, USA
Hosted by the College of Charleston, on June 4-6, 2007, the symposium will bring together tourism, hospitality, and leisure researchers from around the world to report, research, share ideas, and advance consumer psychology and consumer behavior theory in this important economic and social discipline. Consistent with the theme of destination marketing of the fifth symposium, examining the key drivers of consumer consumption of tourism, hospitality, and leisure experiences requires an understanding of targeted consumers' tastes, preferences, motivations, and perception of value. The challenge of tourism destinations both large and small is to create, promote, and deliver experiences that are multi-dimensional in nature to globally diverse consumers in complex social, cultural, ecological, and political environments. The development and application of consumer psychology and consumer behavior theory to destination marketing presents interesting challenges and exciting opportunities for researchers and marketing practitioners.
For more information see www.hrsm.sc.edu/tourismresearch/orgs.html