Citation
(2002), "New phase of growth in Spain for Master Chemical", Industrial Lubrication and Tribology, Vol. 54 No. 1. https://doi.org/10.1108/ilt.2002.01854aab.001
Publisher
:Emerald Group Publishing Limited
Copyright © 2002, MCB UP Limited
New phase of growth in Spain for Master Chemical
Keywords: Master chemical, Spain
A pilot programme to introduce selected metalworking products from the Master Chemical TRIM range to Spain's manufacturing industry has been so successful that a new phase of product launches is now being implemented. The company responsible for this success is Sidasa, an established manufacturer of industrial lubricants in its own right that identified a potential for marketing a complementary range of speciality fluids to its home market.
Ruth Lucas, Master Chemical Europe's General Manager confirmed. "Through hard work and sound technical knowledge, this company has really established demand for our products in Spain. We are enjoying particular success with our TRIM aqueous wash fluids and with several speciality products as well." Master Chemical's TRIM C270 high-pressure, low-foam coolant concentrate is proving very popular and is already being used in a major central system.
Based in Barcelona but serving the whole of the country, Sidasa is being rewarded with the status of sole distributor, responsible for marketing the entire range of Master Chemical products in Spain.