An examination of the main factors affecting trust/commitment in supplier-dealer relationships: an empirical study of the Swedish wood industry

Measuring Business Excellence

ISSN: 1368-3047

Article publication date: 1 December 2001

205

Citation

(2001), "An examination of the main factors affecting trust/commitment in supplier-dealer relationships: an empirical study of the Swedish wood industry", Measuring Business Excellence, Vol. 5 No. 4. https://doi.org/10.1108/mbe.2001.26705daf.012

Publisher

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Emerald Group Publishing Limited

Copyright © 2001, MCB UP Limited


An examination of the main factors affecting trust/commitment in supplier-dealer relationships: an empirical study of the Swedish wood industry

An examination of the main factors affecting trust/commitment in supplier-dealer relationships: an empirical study of the Swedish wood industry

M. Zineldin and P. Jonsson,The TQM Magazine,(UK),Vol. 12 No. 4, 2000

Hypothesizes that elements related to trust and commitment are necessary for the establishment of sustainable supplier-dealer relationships. Draws from the literature in creating a model comprizing ten variables (62 elements) for achieving high commitment and trust in a supplier-dealer relationship, e.g. supplier willingness to adapt, relationship bonding, shared values, communication (formal/informal), perceived level of satisfaction in the relationship, and co-operation. Examines questionnaire returns from 114 purchasing managers (27.5 per cent response) at Swedish timber merchants – an industry where collaborative relationships are fairly embryonic but growing in importance – as to reaction to the constructs, using seven-point Likert scaling. Discusses methodology and presents descriptive statistics, construct validity, regression analysis, and pairwise t-test results. Concludes that companies aiming to achieve high trust and commitment relationships, should, inter alia, reduce any opportunistic behaviour, be flexible regarding the other party's needs, and develop shared values, i.e. create high satisfaction relationships.

Quality focus says: Reports on a survey and has implications for both research and practice.

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