Management Decision: Volume 17 Issue 6

Managing Microprocessor Opportunities

P.C. Thornton, J. Mann

Recent developments in micro‐electronics, in particular Large‐Scale Integration (LSI) and the microprocessor, have already begun to have an important impact on the consumer…

Strategies for Success in Management Information Systems

William R. King

In recent years, a great deal of attention has been paid to processes through which more useful management information systems (MIS's) might be developed. This attention is due to…

A Reassessment of the Growth, Performance and Strategy in 300 UK Holding Companies

Neil Hood, Stephen Young

Introduction Industrial holding companies continue to play an important role in the development of many Western style economies. These institutions take a wide variety of forms to…

Test Marketing—An Evaluation of More Recent Micro‐Marketing Methods

D. Jobber

The stimulus to this research project was an article by Thornycroft in the Financial Times where he wrote: “The old test marketing idea is virtually dead: it was too expensive…

Managing the Mixed Economy

Roy Hattersley

Socialism and the mixed economy are entirely compatible. That belief is shared by almost every Labour voter in Britain and a vast majority of Labour Party members. Support for the…

Controlling the Company's Internal Cash‐Flows

Luc A. Soenen

The traditional profit centre concept of Management has a fatal defect. It concentrates attention on near term reported profit rather than cash flow. The two are not equivalent…

Do More Extraverted People Make Better Sales Representatives?

S.V. Volard, P.J. McCarthy

Indroduction The impetus for conducting this study dealt with references to inferred characteristics of sales people. For example, Leavitt says: