Management Decision: Volume 32 Issue 7

Virtual Reality Technology in Business

Himanshu Patel, Richard Cardinali

The past two decades have witnessed the development of a new stream ofresearch in the field of virtual reality. Its primary use was thought tobe entertainment, but as research…

Stimulating Referrals

Aubrey Wilson

The most cost‐effective of all marketing tools is substantially ignoredby those organizations which could most benefit from its application– professional services. The…

Business Process Re‐engineering: The Unavoidable Challenge

D. Lance Revenaugh

Implementation is the challenge that comes at the end of all new (andold) methods for improving organizations. Strategic planning, totalquality management, new information systems…

Megatrends and Global Paradoxes

Bruce Lloyd, John Naisbitt

John Naisbitt, who has written several books on the future, includingMegatrends (which sold over eight million copies), discusses with BruceLloyd the issues raised in his latest…

Two Authority Structures in the Economy

Bruce Gunn

A second authority structure, called a management system, is emerging inthe technological milieu of the information age. The new construct, thatoperates in a framework of…

The Use of a Simulation Methodology to Explore Human Resource Accounting

Chris Dawson

The second of two articles, looks at how a simulation methodology wasused to explore the relationship between two prescriptive models ofhuman resource accounting – the replacement…

Managerial Problem Solving: A Cultural Perspective

Ian Brooks

Illustrates how organizational culture can stifle effective problemsolving and decision making. In the organization in question this hadcritical implications for quality, staff…

The Japanese in the Automotive Aftermarket: Rethinking Business‐to‐business Marketing Strategies

A.H. Walle

Although the Japanese are often considered invincible, they makemistakes. In the automotive aftermarket, they misjudged the power ofchannel conflict and suffered as a result…