Table of contents
Remarrying Marketing and Logistics with Information Systems Technology
Richard Watson, Leyland PittInformation Systems Technology (IST) has a recognised role increating and sustaining competitive advantage. The link is developedbetween logistics and the use of IST to improve…
529
Fourth Generation Languages and End Users – DP Management Attitudes
Ross HamiltonThe design of systems by end users using 4 GLs was examined inseven organisations. Topics researched were reasons for 4GL adoption,systems design approaches, end‐user direct…
31
Product Management in Less Developed Countries
Tigineh MershaA case study is presented of a Dutch multinational′s introductionof a consumer product to rural Ethiopia based on the author′s directexperiences as an employee of the company. How…
123
In Pursuit of Competitive Advantage
K. SwannDifferent approaches and attitudes to advanced manufacturingtechnology need to be adopted in pursuit of competitive advantage. TheUS sets an example here and it is argued that the…
1027
ISSN:
0263-5577Renamed from:
Industrial ManagementOnline date, start – end:
1980Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditors:
- Dr Alain Yee Loong Chong
- Prof Hing Kai Chan