International Marketing Review: Volume 30 Issue 2

Subject:

Table of contents - Special Issue: Internationalization patterns of small and medium‐sized enterprises II

Guest Editors: Olli Kuivalainen, Sanna Sundqvist, Sami Saarenketo, Rod B. McNaughton

Geographical pathways for SME internationalization: insights from an Italian sample

Alfredo D'Angelo, Antonio Majocchi, Antonella Zucchella, Trevor Buck

The purpose of this paper is to examine the determinants of two distinct geographic pathways to internationalization for small and medium‐sized enterprises (SMEs). Regional and…

4708

Emerging market entry node pattern and experiential knowledge of small and medium‐sized enterprises

Susanne Sandberg

The purpose of this paper is to conceptualize “entry node”, to describe the entry node pattern (i.e. the initial entry node and changes in it) of small to medium‐sized enterprises…

3287

The internet as an alternative path to internationalization?

Noemi Sinkovics, Rudolf R. Sinkovics, Ruey‐Jer “Bryan” Jean

While the internet enjoys increasing interest regarding its potential to extend the global reach of firms, especially small and medium‐sized firms (SMEs), little work has been…

7144

Strategic re‐structuring by born‐globals using outward and inward‐oriented activity

Susan Freeman, Seyda Deligonul, Tamer Cavusgil

Current conceptualizations of born‐globals lack a full theoretical explanation of strategic re‐structuring through the use of outward and inward‐oriented activity and the…

3706
259
Cover of International Marketing Review

ISSN:

0265-1335

Online date, start – end:

1983

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Professor John Cadogan