Table of contents - Special Issue: Trust: current thinking and future research
Guest Editors: David C. Arnott, David Wilson
Trust – current thinking and future research
David C. ArnottThe primary purpose of this article is to introduce the special issue on trust in marketing and the selected papers. However, it has a secondary objective of acting as a brief…
The nature of trust in brands: a psychosocial model
Richard Elliott, Natalia YannopoulouThe paper seeks to explore empirically the lived experience of trust in consumer brands and to develop a model focusing on functional and symbolic brands.
An analysis of antecedents and consequences of trust in a corporate brand
Christina SichtmannThe paper aims to present a comprehensive framework for understanding consumer trust in a corporate brand, incorporating both the antecedents and consequences of trust. The paper…
Trust and reliance in business relationships
Stefanos Mouzas, Stephan Henneberg, Peter NaudéThe aim of the paper is to define the role of trust and reliance in business relationships.
Explaining buyers' responses to sellers' violation of trust
Sijun Wang, Lenard C. HuffThis study seeks to explain a buyer's response to a seller's violation of trust. Four negative responses (decline in trust, negative emotions, negative word‐of‐mouth (WOM) and…
The impact of psychological contracts on trust and commitment in supplier‐distributor relationships
Russel P.J. Kingshott, Anthony PecotichThe nurturing of trust within firm‐customer relationships highlights the significance of social exchange theory in helping to explain the relational paradigm. By focusing upon…
Trust in buyer‐seller relationships: the challenge of environmental (green) adaptation
Louise Canning, Stuart Hanmer‐LloydThe paper aims to describe and develop the constructs of trust and adaptation in supplier‐customer relationships when associated with environmental (green) issues.
Trust determinants and outcomes in global B2B services
Patricia M. Doney, James M. Barry, Russell AbrattThe purpose of this paper is to specify and test factors surrounding trusting relationships between buyers and suppliers in a global, business‐to‐business services context. In so…
Personal characteristics, trust, conflict, and effectiveness in marketing/sales working relationships
Graham R. Massey, Philip L. DawesThe key objective of this research is to test how two trust dimensions (cognition‐based trust and affect‐based trust) mediate the effects of three personal characteristics…
Interpersonal trust between marketing and R&D during new product development projects
Graham R. Massey, Elias KyriazisThe primary objective of this research is to test a model examining interpersonal trust between marketing managers and R&D managers during new product development projects.
Role of electronic trust in online retailing: A re‐examination of the commitment‐trust theory
Avinandan Mukherjee, Prithwiraj NathTrust and commitment are the central tenets in building successful long‐term relationships in the online retailing context. In the absence of physical interaction between the…
Research on trust: a bibliography and brief bibliometric analysis of the special issue submissions
David C. ArnottThe primary purpose of this bibliography is to provide a compilation of trust‐related articles from the disparate fields in which trust has been explored (from psychology to…
ISSN:
0309-0566Online date, start – end:
1967Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof. Greg Marshall