Table of contents - The Dark Side of Social Media: Editorial to the EMAC-EJM Special Issue
Guest Editors: Luk Warlop, Morana Fuduric
More than just a chat: a taxonomy of consumers’ relationships with conversational AI agents and their well-being implications
Amani Alabed, Ana Javornik, Diana Gregory-Smith, Rebecca CaseyThis paper aims to study the role of self-concept in consumer relationships with anthropomorphised conversational artificially intelligent (AI) agents. First, the authors…
Virtual influencer marketing: the good, the bad and the unreal
Simone Lykke Tranholm Mouritzen, Valeria Penttinen, Susanne PedersenThe purpose of this paper is to conceptualize virtual influencer marketing, outlining the opportunities and dangers associated with using virtual influencers in social media…
A consumer perspective of AI certification – the current certification landscape, consumer approval and directions for future research
Myrthe Blösser, Andrea WeihrauchIn spite of the merits of artificial intelligence (AI) in marketing and social media, harm to consumers has prompted calls for AI auditing/certification. Understanding consumers’…
Colorful candy, teen vibes and cool memes: prevalence and content of Instagram posts featuring ultra-processed products targeted at adolescents
Gaston Ares, Florencia Alcaire, Vanessa Gugliucci, Leandro Machín, Carolina de León, Virginia Natero, Tobias OtterbringThe current research aimed to examine the prevalence of Instagram posts featuring ultra-processed products targeted at adolescents in Uruguay and hence investigate the frequency…
Forms of falsified online reviews: the good, the bad, and the downright ugly
Doga Istanbulluoglu, Lloyd C. HarrisFalsified online reviews (FORs) are the published/viewable consumer-generated online content regarding a firm (or its representatives) or its services and goods that is, to some…
When enough is not enough: behavioral and motivational paths to compulsive social media consumption
Line Lervik-Olsen, Tor Wallin Andreassen, Bob M. FennisCompulsive social media use has the potential to reduce well-being. In this study, the authors propose that there are two main paths to compulsive social media consumption. One is…
COVID-19 and the decline of active social media engagement
Maxwell Poole, Ethan Pancer, Matthew Philp, Theodore J. NoseworthyThe COVID-19 pandemic triggered an increase in online traffic, with many assuming that this technology would facilitate coping through active social connections. This study aims…
Real men don’t share (online): perceived neediness and the frequent-posting femininity stereotype
Andrew B. Edelblum, Nathan B. WarrenResearch emphasizes the motivations underlying and potential harmful consequences of social media use, but there is little understanding of stigmas faced by individual social…
Social media “stars” vs “the ordinary” me: influencer marketing and the role of self-discrepancies, perceived homophily, authenticity, self-acceptance and mindfulness
Shehzala, Anand Kumar Jaiswal, Vidya Vemireddy, Federica AngeliSocial media influencers have become constant companions of a large audience of young consumers, but a crucial yet underexplored area of examination relates to the implications of…
Selling hope versus hate: the impact of partisan social media messaging on social distancing during the COVID-19 pandemic
Rahul Govind, Nitika Garg, Lemuria CarterThis study aims to examine the role of hope and hate in political leaders’ messages in influencing liberals versus conservatives’ social-distancing behavior during the COVID-19…
All by myself: examining social media’s effect on social withdrawal and the mediating roles of moral disengagement and cyberaggression
Caroline S.L. TanThe purpose of this study is to examine how the constructs of false self, preference for online social interaction (POSI), compulsive internet use (CIU), and online disinhibition…
ISSN:
0309-0566Online date, start – end:
1967Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof. Greg Marshall