Table of contents
Changes in industrial network logics: the case of the Japanese retail industry
Yoritoshi HaraThis study aims to examine changes in “network logics” that refer to cognitive views socially accepted by actors about the network. These logics provide organizations with…
Top management service commitment and new product development in manufacturing firms: the moderating role of dysfunctional competition
Yapu Zhao, Dong Liu, Wenhong Zhang, Silei ChenThis paper aims to investigate how top management service commitment (TSC) affects two dimensions of new product development (NPD), speed and product innovativeness, and to…
A coordination mechanism through cost sharing of corporate social responsibility and government subsidy in a two-echelon supply chain
Yong Liu, Wenwen Ren, Qian Xu, Zhiyang LiuThis paper aims to deal with the coordination problem of the supply chain through cost sharing of corporate social responsibility (CSR) and government subsidy.
Marketing capabilities for small and medium enterprises that supply large companies
Emerson Wagner Mainardes, Gabriela Pessoa de Oliveira Cisneiros, Carlos Jorge Taborda Macedo, Amilson de Araujo DuransThe purpose of this study is to examine the effect of marketing capabilities on market orientation and sustained competitive advantage from the viewpoint of managers of small and…
Making better foreign friendships: the effects of increased cultural diversity in alliance portfolios and portfolio configuration decisions on firm performance
Ning Li, William Hoggan MurphyThis paper aims to examine the effect of increases in alliance portfolio cultural diversity (IAPCD) on a firm’s performance and how portfolio configuration characteristics…
How does renqing influence purchase intentions in the Chinese business-to-business context?
Xun Zhang, Biao Xu, Jun WuThis study aims to examine the relationship between renqing and purchase intentions and the mechanism of its impact in the Chinese business-to-business (B2B) context.
A framework for the relationship implications of additive manufacturing (3D printing) for industrial marketing: servitization, sustainability and customer empowerment
Damien Chaney, Julien Gardan, Julien De FreymanThe purpose of this paper is to present the relationship implications of additive manufacturing (AM), which has the ability to produce layer-by-layer three-dimensional complex…
The sponsorship performance cycle: longitudinal evidence of sponsors’ contribution to Formula One team achievement
Joe B. Cobbs, Jonathan A. Jensen, B. David TylerA sponsorship performance cycle of business-to-business (B2B) exchange is conceptualized, where distinct types of resources are invested by sponsoring firms into sponsored…
Multichannel integration through innovation capability in manufacturing SMEs and its impact on performance
Diana Kolbe, Haydeé Calderón, Marta FrasquetUsing online channels is an opportunity for small and medium-sized enterprises (SMEs) in the manufacturing industry to reach new markets and reduce the dependency on distributors…
Modeling the supply chain finance (SCF) barriers of Indian SMEs using BWM framework
Chandra Prakash Garg, Vishal KashavThe presence of barriers in the supply chain finance (SCF) of small and medium enterprises (SMEs) cripples the productivity and efficiency of SMEs and makes it challenging to…
B2B engagement within an internet of things ecosystem
Sadia SoltaniThis study aims to investigate business-to-business (B2B) engagement within an internet of things (IoT) ecosystem. A conceptual framework is proposed that can be used for building…
Networking capability: a systematic review of literature and future research agenda
Mohammadreza Arasti, Nima Garousi Mokhtarzadeh, Ismail JafarpanahThe purpose of this paper is to scrutinize the existing literature and provide a comprehensive overview by compiling and synthesizing the dispersed body of knowledge in the…
A sequential logic model between sales performance and salesperson satisfaction in B2B markets
Rocío Rodríguez, Nils Høgevold, Carmen Otero-Neira, Göran SvenssonThe purpose of this paper is to test the relationship between objective and subjective sales performance and salespeople’s economic and non-economic satisfaction in a sequential…
The role of trust in innovation ecosystems
Fernanda Kalil Steinbruch, Leandro da Silva Nascimento, Daniela Callegaro de MenezesThere are indications that trust is essential in innovation ecosystems relations. However, studies have not yet focused on deeply exploring such connection. The purpose of this…
Putting marketing knowledge to use: marketing-specific relational capital and product/service innovation performance
Carmela Peñalba-Aguirrezabalaga, Paavo Ritala, Josune SáenzThe importance of integrating both internal and external knowledge into the product/service innovation process has been widely recognized in the knowledge management and…
Examining effectiveness of online and offline channel integration
Chung Heon OhChannel conflicts between initial providers (IPs) and independent middlemen (IMM) can hinder the market penetration of IPs, especially for small- and medium-sized enterprises with…
ISSN:
0885-8624Online date, start – end:
1986Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridMerged from:
IMP JournalEditors:
- Dr. Wesley Johnston
- Dr Ivan Snehota