European Business Review: Volume 94 Issue 4

Future Images of Europe: : Different Perspectives

John C. Groth

Suggests scenarios for future images of what one commonly calls theEuropean Union (EU). Many architects have laid plans for the future ofEurope. Numerous forces have exerted and…

Emerging Business Strategies for US Companies in Russia

Anatoly V. Zhuplev

Analyses business opportunities and strategies for US companies inRussia based on the changing business environment in both countries.International competition and domestic…

A Legal Survey of Direct Debit in International Sales

Jason C.T. Chuah

Examines the new system of collection of payments in international andcommunity sales by direct debit. Refers to English law and some ECopinions related to the issue. Highlights…

Employee Investment Funds in Sweden: Their Past, Present and Future

Brian Burkitt, Phillip Whyman

Analyses the economic influences that led to the development of theproposal to introduce employee investment funds into Sweden in 1976.Discusses the proposed objectives of the…

Strategic Alliances in the European Food Industry

Andrew Fearne

The EC food industry is characterized by a fragmented manufacturingsector of over 100,000 companies. The heterogeneous nature of fooddemand and the predominance of family‐owned…