Table of contents
THE TWO WAYS IN WHICH RETAILERS CAN BE BRANDS
Gary DaviesRetailers, it is said, are behaving as brands. Tests whetherretailers can be considered to be brands by comparing the currentpractices of British retailers against four criteria…
WHEEL MEAT AGAIN: A COMMENT ON ″SPOKES IN THE WHEEL OF RETAILING″
Stephen BrownComments on the article “Spokes in the Wheel ofRetailing” Congratulates the authors on the issues raised therein,but maintains that “Spokes in the Wheel of Retailing”represents a…
THE OPEN‐TO‐BUY SYSTEM AND ACCURATE PERFORMANCE MEASUREMENT
David R. GoodwinThe objective of this research was to assess whether theopen‐to‐buy (OTB) system allows retail buyers to attain sales and profitobjectives and thus obtain the bonuses available…
SPOKES IN THE WHEEL OF RETAILING
Barry Davies, Peter Jones, John PalReviews a 1938 issue of Chain and Multiple Store, detailingthe then current focus of conglomerate retailing, innovations, benefitsto the customer, etc. Explores the issues of…
THE ROLE OF THE BUYER IN UK MULTIPLE RETAILING
David G. SwindleyRetail buying is an under‐researched activity which is of crucialimportance to retailers. Conducts a survey of buyers in large UKretailers to investigate the range of activities…
ISSN:
0959-0552Renamed from:
Retail and Distribution ManagementOnline date, start – end:
1990Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Neil Towers