International Journal of Retail & Distribution Management: Volume 31 Issue 3

Subjects:

Table of contents

2D23D: Management and design perspectives on retail branding

Tony Kent

The aim of this research is to define the development and boundaries of the retailer brand primarily through the elements of identity and image. Two perspectives are introduced to…

13144

Visual merchandising and the creation of discernible retail brands

Shona Kerfoot, Barry Davies, Philippa Ward

This research presents the results of an initial investigation on “visual merchandising” and its effects on purchase behaviour and brand recognition. The context is concessionary…

25757

Interviews of deshopping behaviour: an analysis of theory of planned behaviour

Tamira King, Charles Dennis

Research reveals alarming results on the prevalence of the dishonest consumer behaviour known as deshopping. Deshopping is the “deliberate return of goods for reasons other than…

3829
Cover of International Journal of Retail & Distribution Management

ISSN:

0959-0552

Online date, start – end:

1990

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Prof Neil Towers