International Journal of Retail & Distribution Management: Volume 48 Issue 8

When is transparent packaging beneficial?

Ouidade Sabri, Hai Van Doan, Faten Malek, Hager Bachouche

The purpose of this paper is to demonstrate that the positive effect of packaging transparency on purchase intention is moderated by product quality risk (PQR) associated with the…

Increasing sustainable consumption: message framing and in-store technology

Anna-Katharina Jäger, Anja Weber

This study investigates the potential of two different digital in-store technologies and advertisement message framings according to the construal-level theory for increasing…

A meaning-based framework for customer loyalty

Elina Närvänen, Hannu Kuusela, Heli Paavola, Noora Sirola

This paper's purpose is to develop a meaning-based framework for customer loyalty by examining how consumers make sense of customer loyalty through meanings and metaphors.

Self-selection and purchase value of research shoppers

Jason Ian Pallant, Sean James Sands, Carla Renee Ferraro, Jessica Leigh Pallant

This paper investigates the degree to which self-selection explains the apparent higher purchase value of research shoppers.

Protection motivation theory and brick-and-mortar salespeople

Megan C. Good, Michael R. Hyman

The purpose of this paper is to apply protection motivation theory (PMT) to brick-and-mortar salespeople's responses to customers' fear appeals.

Entrepreneurial capacity-building in HEIs for embedding entrepreneurship and enterprise creation – a tripartite approach

Neil Towers, Adhi Setyo Santoso, Nadine Sulkowski, John Jameson

The aim of this paper is to conceptualise entrepreneurial capacity-building as an integrated approach within the international higher education sector. Whilst…

Store flyers: managing spatial distribution under budget constraints

Beatrice Luceri, Fabrizio Laurini, Sabrina Latusi

The study develops a decision support system for the spatial distribution of store flyers, identifying a number of factors related to the demand and the competition influencing…