Journal of Product & Brand Management: Volume 5 Issue 4

Subject:

Table of contents

Anbar Abstracts Issue

David Pollitt

This special “Anbar Abstracts” issue of the Journal of Product & Brand Management is split into ten sections covering abstracts under the following headings: Marketing strategy;…

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Cover of Journal of Product & Brand Management

ISSN:

1061-0421

Online date, start – end:

1992

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Dr Cleopatra Veloutsou