Journal of Fashion Marketing and Management: Volume 1 Issue 1

Supplier‐customer relationships: do partnerships perform better?

Vassilios Valsamakis, Gwyn Groves

This paper details a preliminary study into the impact of different supplier‐customer relationships on the performance of manufacturing companies in the clothing industry. This…

Assessing perceived service quality of casual‐wear chain stores

Chun‐sun Leung, Matha Wai‐yin Fung

This study attempted to explore the development of an industry‐specific, quantitative instrument for assessing the customer‐perceived service quality level of casual‐wear chain…

Professional women's catalogue usage: its relationships with involvement, lifestyle and demographic characteristics

Youn‐Kyung Kim, Betty L. Feather, Martha R. McEnally

Catalogue sales have received increasing attention due to their phenomenal growth in the USA. Professional women, because of their need for convenience and their buying power, are…

Socially responsible behaviour: values and attitudes of the alternative trading organisation consumer

Marsha A. Dickson, Mary A. Littrell

The purpose of this study was to examine whether consumers' intentions to purchase apparel products from an alternative trading organisation (ATO; an example of socially…

The use of offshore production by the Hong Kong clothing industry

Camellia Leung Miu Kwan

The paper presents the views of an experienced merchandiser on the changes in production locations forced upon the Hong Kong clothing industry by such factors as right labour…

Report on the UK clothing industry and market

Richard M. Jones

The aim of this section of the journal is to provide a review of the current state of the clothing industry and clothing market in the UK in the context of a short historical…