International Journal of Culture, Tourism and Hospitality Research: Volume 14 Issue 4

Value co-creation in Couchsurfing – the Indonesian host perspective

Undhan Sevisari, Ina Reichenberger

Collaborative consumption experiences in tourism have been examined widely, yet predominantly focused on guest perspectives. Using the sharing economy platform Couchsurfing, this…

Onboard activity choice of Chinese cruise tourists

Na Li

The purpose of this study is to explore the onboard activity choice of Chinese cruise tourists on three international cruise ships departing Shanghai, China.

Destination image restoration through local gastronomy: the rise of Baja Med cuisine in Tijuana

Fernando Rey Castillo-Villar

Developing an effective destination branding strategy in places that have a negative image is still a difficult challenge to overcome for place marketers. Therefore, the purpose…

Antecedents and consequences of tourists’ attachment in driving guests’ booking intention: a case of Airbnb, Malaysia

Tosin Tiamiyu, Farzana Quoquab, Jihad Mohammad

Airbnb has emerged as one of the most prominent examples of sharing economy platforms in the tourism industry. The growing popularity of Airbnb among tourists has boost revenue in…

Industrial tourism: moderating effects of commitment and readiness on the relationship between tourist experiences and perceived souvenir value

Chien-Hsin Lin

The purpose of this study is to propose that in-factory experiences transfer into souvenir evaluation, and the process is moderated by customers’ commitment and readiness…

Activity-based pricing in small and medium-sized restaurants. Evidence from the Italian context

Domenico Raucci, Dominique Lepore, Rossella Sabatiello

This paper aims to present an extension of price sensitive measurement (PSM) combined with activity-based costing (ABC) for supporting activity-based pricing approaches in the…

Kinh and ethnic tourism stakeholder participation and collaboration in tourism planning in Sapa, Vietnam

Huy Van Nguyen, Lee Diane, David Newsome

This paper aims to explore the Kinh and ethnic stakeholders’ participation and collaboration in tourism planning in Sapa, Vietnam.

Theatre festival as a tourist attraction: a case study of Almagro International Classical Theatre Festival, Spain

Gema Gomez-Casero, Carol Angélica Jara Alba, Tomás López-Guzman, Jesús Claudio Pérez Gálvez

Researchers have become aware of the importance of festivals as a phenomenon worthy of studying, but in-depth studies of cultural festivals are lacking. The purpose of this study…

The role of servicescape and social interaction toward customer service experience in coffee stores. The case of Vietnam

Quynh Xuan Tran, My Van Dang, Nadine Tournois

This study aims to investigate the effects of servicescape on customer satisfaction and loyalty – centered on social interaction and service experience in the café setting.

Influence of destination attractiveness factors and travel motivations on rural homestay choice: the moderating role of need for uniqueness

Banasree Dey, Jones Mathew, Chin Chee-Hua

Rural homestays have emerged as an interesting option for tourists. This study aims to assess the role of destination attractiveness factors and travel motivations in homestay…

North Korea’s emerging martial arts tourism: a Taekwon-Do case study

Wojciech Jan Cynarski, John Arthur Johnson

This descriptive, non-experiment case study addresses the little-studied topic of martial arts tourism within the Democratic People’s Republic of Korea (DPRK; i.e., North Korea…

Moderating effect of optimum stimulation level on the relationship between satisfaction and revisit intention: the case of Turkish cultural tourists

Savaş Evren, Emine Şimşek Evren, A. Celil Çakıcı

The purpose of this study is to determine the optimum stimulation levels (OSLs) of cultural tourists within the context of their novelty seeking tendencies and to determine…