Strategic Plan Intensity: Effectiveness in Different Contexts

doi:10.1108/eb028435

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Management Research News

ISSN: 0140-9174
Currently published as: Management Research Review

Online from: 1978

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Strategic Plan Intensity: Effectiveness in Different Contexts

Document Information:
Title:	Strategic Plan Intensity: Effectiveness in Different Contexts
Author(s):	William A. Drago, (Assistant Professor of Management at the University of Wisconsin-Whitewater, USA)
Citation:	William A. Drago, (1996) "Strategic Plan Intensity: Effectiveness in Different Contexts", Management Research News, Vol. 19 Iss: 1/2, pp.1 - 13
Article type:	General review
DOI:	10.1108/eb028435 (Permanent URL)
Publisher:	MCB UP Ltd
Abstract:	Mintzberg has severely criticised the current state of strategic planning practices (1994). So thorough was his condemnation of planning, plans and planners that Peters, in a brief review of Mintzberg's work, offered a eulogy to strategic planning as we know it, “Rest In Peace” (1994). However, after arguing convincingly against the effectiveness of strategic planning in all situations, Mintzberg does suggest that there may be situations or certain contexts in which strategic planning is beneficial (1994).

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