Online from: 1980
Subject Area: Strategy
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|Title:||BUILD, HOLD, HARVEST: CONVERTING STRATEGIC INTENTIONS INTO REALITY|
|Author(s):||Anil K. Gupta, (Professor, Graduate School of Management, Boston University), V. Govindarajan, (Professor, College of Administrative Science, Ohio State University)|
|Citation:||Anil K. Gupta, V. Govindarajan, (1984) "BUILD, HOLD, HARVEST: CONVERTING STRATEGIC INTENTIONS INTO REALITY", Journal of Business Strategy, Vol. 4 Iss: 3, pp.34 - 47|
|Article type:||General review|
|DOI:||10.1108/eb039030 (Permanent URL)|
|Publisher:||MCB UP Ltd|
|Abstract:||Once a build, hold, or harvest strategy has been adopted for a business, how does the corporation ensure its implementation? The answers range from decentralizing strategic planning to tying the compensation system to successful plan implementation.|
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