Search
  Advanced Search
 
Journal search
Journal cover: Management Research: The Journal of the Iberoamerican Academy of Management

Management Research: The Journal of the Iberoamerican Academy of Management

ISSN: 1536-5433

Online from: 2003

Subject Area: Regional Management Studies

Content: Latest Issue | icon: RSS Latest Issue RSS | Previous Issues

Options: To add Favourites and Table of Contents Alerts please take a Emerald profile

Previous article.Icon: Print.Table of Contents.Next article.Icon: .

Competitiveness: business model reconfiguration for innovation and internationalization


Document Information:
Title:Competitiveness: business model reconfiguration for innovation and internationalization
Author(s):Ramon Casadesus-Masanell, (Harvard Business School, Boston, MA, USA), Joan E. Ricart, (IESE Business School, University of Navarra, Avenida Pearson, Barcelona, Spain)
Citation:Ramon Casadesus-Masanell, Joan E. Ricart, (2010) "Competitiveness: business model reconfiguration for innovation and internationalization", Management Research: The Journal of the Iberoamerican Academy of Management, Vol. 8 Iss: 2, pp.123 - 149
Keywords:Business improvement, Competitive strategy, Innovation, International business, Modelling, Spain
Article type:Research paper
DOI:10.1108/1536-541011066470 (Permanent URL)
Publisher:Emerald Group Publishing Limited
Acknowledgements:Ramon Casadesus-Masanell is grateful to the HBS Division of Research and IESE Business School's Public-private Sector Research Center. Joan E. Ricart is grateful to the Carl Schroeder Chair at IESE and IESE Business School's Public-private Sector Research Center.
Abstract:

Purpose – The purpose of this paper is to reflect on competitiveness by using the business model concept and to understand the need to adapt business models to changes in the environment.

Design/methodology/approach – Using Catalonia as a context, the paper derives recommendations by presenting and analyzing examples of companies, referred to as “new generation companies,” that have innovated in their business models. The case studies illustrate the contributions of the business model notion to the competitiveness debate.

Findings – Reviewing the history and contemporary practice of Catalan firms, examples of “new generation” companies are analyzed to derive recommendations for managers seeking to reconfigure their business models to support innovation and internationalization. Since business models sit at the core of competitiveness, they must be the focus of managers aiming to create efficient firms that foster sustained competitive advantage.

Research limitations/implications – The analysis is based on a small number of case studies.

Originality/value – The business model approach described in this paper enriches the current debate on competitiveness by focusing the analysis at the level of the firm.



Fulltext Options:

Login

Login

Existing customers: login
to access this document

Login


- Forgot password?
- Athens/Institutional login

Purchase

Purchase

Downloadable; Printable; Owned
HTML, PDF (299kb)Purchase

To purchase this item please login or register.

Login


- Forgot password?

Recommend to your librarian

Complete and print this form to request this document from your librarian


Marked list


Bookmark & share

Reprints & permissions