ISSN: 0959-6119
Online from: 1989
Subject Area: Tourism and Hospitality
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| Title: | Customer satisfaction and its measurement in hospitality enterprises |
|---|---|
| Author(s): | Abraham Pizam, (Department of Hospitality Management, University of Central Florida, Orlando, Florida, USA), Taylor Ellis, (Department of Hospitality Management, University of Central Florida, Orlando, Florida, USA) |
| Citation: | Abraham Pizam, Taylor Ellis, (1999) "Customer satisfaction and its measurement in hospitality enterprises", International Journal of Contemporary Hospitality Management, Vol. 11 Iss: 7, pp.326 - 339 |
| Keywords: | Customer satisfaction, Hospitality industry., Service quality |
| Article type: | Conceptual Paper |
| DOI: | 10.1108/09596119910293231 (Permanent URL) |
| Publisher: | MCB UP Ltd |
| Abstract: | Reviews and discusses the topic of customer satisfaction and its application to the hospitality and tourism industries. Defines the concept and analyzes its importance to services in general and to hospitality/tourism services in particular. Following a discussion on the dimensions and attributes of satisfaction, lists the main methods of measuring satisfaction and concludes with a review of global and cross-cultural issues that affect satisfaction. |
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