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Journal cover: Journal of Management Development

Journal of Management Development

ISSN: 0262-1711

Online from: 1982

Subject Area: Human Resource Management

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Mind mapping in executive education: applications and outcomes

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Title:Mind mapping in executive education: applications and outcomes
Author(s):Anthony J. Mento, (Loyola College in Maryland, Baltimore, Maryland, USA), Patrick Martinelli, (Johns Hopkins University, Baltimore, Maryland, USA), Raymond M. Jones, (Loyola College in Maryland, Baltimore, Maryland, USA)
Citation:Anthony J. Mento, Patrick Martinelli, Raymond M. Jones, (1999) "Mind mapping in executive education: applications and outcomes", Journal of Management Development, Vol. 18 Iss: 4, pp.390 - 416
Keywords:Executives, Management education, Outcomes
Article type:Research paper
DOI:10.1108/02621719910265577 (Permanent URL)
Publisher:MCB UP Ltd
Abstract:Developed by Tony Buzan in 1970, mind mapping is a revolutionary system for capturing ideas and insights horizontally on a sheet of paper. This paper illustrates the technique of mind mapping, and highlights its specific applications in a variety of contexts based on our work in executive education and in management development consulting. Positive outcomes of the approach are described as well as reactions of executive students to mind mapping. We conclude with a rationale of why we believe mind mapping works with executives.

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