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Journal cover: Leadership & Organization Development Journal

Leadership & Organization Development Journal

ISSN: 0143-7739
Incorporates: Participation and Empowerment: An International Journal

Online from: 1980

Subject Area: Organization Studies

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Reinforcement Theory: A Practical Tool


Document Information:
Title:Reinforcement Theory: A Practical Tool
Author(s):Maurice F. Villere, Sandra S. Hartman
Citation:Maurice F. Villere, Sandra S. Hartman, (1991) "Reinforcement Theory: A Practical Tool", Leadership & Organization Development Journal, Vol. 12 Iss: 2, pp.27 - 31
Keywords:Employees, Motivation
DOI:10.1108/01437739110138039 (Permanent URL)
Publisher:MCB UP Ltd
Abstract:A “process” theory of motivation is explored, namely reinforcement theory. Reinforcement theory is defined and the four primary strategies for implementing it – positive reinforcement, negative reinforcement, punishment and extinction – are described. The advantages and disadvantages of each strategy and the ways of scheduling these are outlined, together with a discussion of current research and practical implications of the theory.


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