Incorporates: Participation and Empowerment: An International Journal
Online from: 1980
Subject Area: Organization Studies
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|Title:||Reinforcement Theory: A Practical Tool|
|Author(s):||Maurice F. Villere, Sandra S. Hartman|
|Citation:||Maurice F. Villere, Sandra S. Hartman, (1991) "Reinforcement Theory: A Practical Tool", Leadership & Organization Development Journal, Vol. 12 Iss: 2, pp.27 - 31|
|DOI:||10.1108/01437739110138039 (Permanent URL)|
|Publisher:||MCB UP Ltd|
|Abstract:||A “process” theory of motivation is explored, namely reinforcement theory. Reinforcement theory is defined and the four primary strategies for implementing it – positive reinforcement, negative reinforcement, punishment and extinction – are described. The advantages and disadvantages of each strategy and the ways of scheduling these are outlined, together with a discussion of current research and practical implications of the theory.|
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