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Journal cover: Strategic Direction

Strategic Direction

ISSN: 0258-0543

Online from: 2002

Subject Area: Strategy

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Table of contents:
Volume 25 issue 4

Published: 2009, Start page: p3

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Articles
Article Id: Article Information:
1779021 Why strategic vision statements won't measure up
Mohammad Rahman (pp. 3 - 4)
Keywords: Mission statements, Strategic management
Article type: Viewpoint
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1779022 Winning the Wal-Mart way: Why the super-retailer can only get bigger
(pp. 5 - 8)
Keywords: Corporate strategy, Globalization, Retailing
Article type: General review
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1779023 Defining “strategy”: Creating a common language of business terminology
(pp. 9 - 11)
Keywords: Critical management, Semantics, Strategic management, Strategic planning, Thinking
Article type: General review
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1779024 Coping with internet insecurity: Finding ways to face up to cyber sinning
(pp. 12 - 15)
Keywords: Computer crime, Computer networks, Data security, Internet, Organizations, Privacy
Article type: General review
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1779025 CSR: more than just gloss?: An investigation into the EO policy of Denmark's Novo Nordisk
(pp. 16 - 18)
Keywords: Corporate identity, Corporate social responsibility, Denmark, Equal opportunities
Article type: General review
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1779026 Great leaders: Born or made?
(pp. 19 - 22)
Keywords: Directors, Feedback, Job evaluation, Performance appraisal, Senior management, Skills
Article type: General review
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1779027 Two countries, one brush? Perhaps not …: Executing strategy in Latin America
(pp. 23 - 25)
Keywords: Management strategy, Managers, Mexico, Peru
Article type: General review
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1779028 Emissions mission: The development and growth of carbon trading
(pp. 26 - 29)
Keywords: Carbon, Conservation, Environmental management
Article type: General review
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1779029 Interview with Gary Hamel
Interview by Ruth Young (pp. 30 - 31)
Keywords: Communication technologies, Innovation
Article type: Viewpoint
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1779030 Technology pioneers: Developers of life-changing technology
(pp. 32 - 34)
Keywords: Biotechnology, Communication technologies, Energy, Environmental management, Innovation
Article type: General review
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1779031 Innovation metrics: Some progress but could do much better
(pp. 35 - 38)
Keywords: Innovation, Measurement, Portfolio investment, Surveys
Article type: General review
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What’s on the web

Article Id: Article Information:
1779046 What’s on the web
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Suggested reading

1779045 Truth: The New Rules for Marketing in a Sceptical World
Lynn Upshaw
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Diary

1779034 Diary
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Corporate law outlook

1779032 The new employment act – is it really “all change”?
Philip Paget
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Competitive horizon

1779033 Competitive horizon
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Abstracts

1779035 Which kind of collaboration is right for you?
G.P. Pisano
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1779036 Hard charger (Visa)
J. Saunders
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1779037 The search for innovation: leadership in turbulent times
W.C. Taylor
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1779038 Digital marketing: what big brands can learn from start-ups
A. Ceria
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1779039 Feel the strategy
S. Stern
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1779040 Seizing the advantage (Virgin Atlantic strategy)
P. Dickinson
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1779041 An ethical framework for the marketing of corporate social responsibility
B. van de Ven
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1779042 Cisco’s brave new world
P. Burrows
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1779043 Lessons learned (HR business partner model)
D. Ulrich
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1779044 Circuit failure? (General Electric)
F. Guerrera
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