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Home > Corporate Communications: An International Journal > Table of contents:Volume 13 issue 4
Corporate Communications: An International Journal
ISSN: 1356-3289
Online from: 1996
Subject Area: Marketing
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Table of contents:
Volume 13 issue 4
Published: 2008, Start page: p365Icon key: 
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You have access to this item Backfiles Earlycite Abstract only | Article Id: | Article Information: |
|---|---|
| 1751725 | Building credibility in international banking and financial markets: A study of how corporate reputations are managed through image advertising Poul Erik Flyvholm Jørgensen, Maria Isaksson (pp. 365 - 379) Keywords: Advertising, Banks, Corporate image, Financial markets Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (295kb) ] | Reprints & permissions |
| 1751726 | Communicating a new corporate image during privatization: the case of El Al airlines Ram Herstein, Yoram Mitki, Eugene D. Jaffe (pp. 380 - 393) Keywords: Air transport, Communication, Corporate image, Stakeholder analysis Article type: Case study Please login | Abstract & purchase [ HTML & PDF (89kb) ] | Reprints & permissions |
| 1751727 | When an icon stumbles: the Ribena issue mismanaged Tony Jaques (pp. 394 - 406) Keywords: Advertising, Brand image, Complaints, Corporate image, Corporate strategy Article type: Case study Please login | Abstract & purchase [ HTML & PDF (85kb) ] | Reprints & permissions |
| 1751728 | When working hard pays off: testing creativity hypotheses Taewon Suh, Hochang Shin (pp. 407 - 417) Keywords: Communication, Creative thinking, Performance levels, Public relations, South Korea Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (81kb) ] | Reprints & permissions |
| 1751729 | Concise corporate reporting: communication or symbolism? Sue Hrasky, Bernadette Smith (pp. 418 - 432) Keywords: Australia, Financial reporting, Investors, Stakeholder analysis, Symbolism Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (97kb) ] | Reprints & permissions |
| 1751730 | Transparency and performance communication: a case study of Dutch Railways Mirjam Galetzka, Dave Gelders, Jan Pieter Verckens, Erwin Seydel (pp. 433 - 447) Keywords: Communication, Performance levels, Railways, The Netherlands Article type: Case study Please login | Abstract & purchase [ HTML & PDF (88kb) ] | Reprints & permissions |
Note from the publisher
| Article Id: | Article Information: |
|---|---|
| 1751731 | Note from the publisher Vicky Williams Abstract | View HTML |
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