ISSN: 1356-3289
Online from: 1996
Subject Area: Marketing
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| Article Id: | Article Information: |
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| 857983 | Corporate communication: the American picture Michael B. Goodman (pp. 69 - 74) Keywords: Corporate communications, Corporate culture, Crises, Investor relations Article type: General review Please login | Abstract & purchase [ HTML & PDF (88kb) ] | Reprints & permissions |
| 857984 | Public relations research: a tripartite model Larissa A. Grunig (pp. 75 - 80) Keywords: Internal communications, Public relations, Research Article type: Literature review Please login | Abstract & purchase [ HTML & PDF (86kb) ] | Reprints & permissions |
| 857985 | Social capital: reconceptualizing the bottom line Vincent Hazleton, William Kennan (pp. 81 - 87) Keywords: Networks, Public relations, Social theory Article type: Conceptual Paper Please login | Abstract & purchase [ HTML & PDF (85kb) ] | Reprints & permissions |
| 857986 | Content analysis of 100 company Web sites Monica Perry, Charles Bodkin (pp. 87 - 97) Keywords: Internet, Marketing communications Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (113kb) ] | Reprints & permissions |
| 857987 | Viewing the corporate community as a knowledge network William Swan, Nigel Langford, Ian Watson, Richard J. Varey (pp. 97 - 106) Keywords: Corporate communications, Knowledge, Networks Article type: General review Please login | Abstract & purchase [ HTML & PDF (244kb) ] | Reprints & permissions |
| 857988 | Internet communication: the Italian SME case Tiziano Vescovi (pp. 107 - 112) Keywords: Corporate communications, Internet, Small- to medium-sized enterprises Article type: General review Please login | Abstract & purchase [ HTML & PDF (112kb) ] | Reprints & permissions |
| 857989 | Corporate design: a tool for testing Gorm Gabrielsen, Tore Kristensen, Flemming Hansen (pp. 113 - 118) Keywords: Corporate communications, Corporate planning, Tests Article type: Conceptual Paper Please login | Abstract & purchase [ HTML & PDF (103kb) ] | Reprints & permissions |
| 857990 | Corporate image: an audience centred model Joep Cornelissen (pp. 119 - 125) Keywords: Corporate communications, Corporate image, Models, Research Article type: General review Please login | Abstract & purchase [ HTML & PDF (107kb) ] | Reprints & permissions |
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