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Journal cover: foresight

foresight

ISSN: 1463-6689

Online from: 1999

Subject Area: Strategy

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Futures 2.0: rethinking the discipline


Document Information:
Title:Futures 2.0: rethinking the discipline
Author(s):Alex Soojung-Kim Pang, (Associate fellow at the Saïd Business School, Oxford University, Oxford, UK)
Citation:Alex Soojung-Kim Pang, (2010) "Futures 2.0: rethinking the discipline", foresight, Vol. 12 Iss: 1, pp.5 - 20
Keywords:Psychology, Research methods, Strategic planning, Thinking styles
Article type:Research paper
DOI:10.1108/14636681011020191 (Permanent URL)
Publisher:Emerald Group Publishing Limited
Acknowledgements:The ideas expressed here do not reflect the opinions of Said Business School, and all errors are the author's. The author would like to thank Gene Becker, Marc Ventresca, Angela Wilkinson, and two anonymous reviews at foresight for their comments.
Abstract:

PurposeThis paper seeks to be a thought experiment. If the field of futures were invented today, it asks, what would it look like? What would be its intellectual foundations? Who would it serve and influence? And how would its ideas and insights be put into practice?

Design/methodology/approachIt reviews the literatures on experimental psychology and neuroscience to identify biases that affect people's ability to think about and act upon the future, studies of expertise that map the limits of professional judgment, and recent work on the nature of critical challenges of the twenty-first century.

FindingsIt argues that futurists could develop social software tools, prediction markets, and other technologies to improve the individual and collective accuracy and impact of work. Choice architectures and nudges to lengthen “the shadow of the future” of everyday choices made by ordinary people could also be used.

Research limitations/implicationsThe paper argues for new directions in the practice of futures, to make the field better-suited to deal with the challenges confronting an increasingly complex, chaotic, and contingent world.

Practical implicationsThe development of tools to augment professional activity, and adoption of choice architectures and nudges as media for communicating about the future, could improve futures work and its impact, but lay the foundation for other methodological innovations.

Originality/valueThe paper contributes to the ongoing discussion about where futures should go.



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