Online from: 2007
Subject Area: Tourism and Hospitality
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|Title:||The service environment: functional or fun? Does it matter?|
|Author(s):||Sacha Joseph-Mathews, (Assistant Professor, Eberhardt School of Business, University of the Pacific, Stockton, California, USA), Mark A. Bonn, (Professor, Dedman School of Hospitality, College of Business, Florida State University, Tallahassee, Florida, USA)|
|Citation:||Sacha Joseph-Mathews, Mark A. Bonn, (2009) "The service environment: functional or fun? Does it matter?", International Journal of Culture, Tourism and Hospitality Research, Vol. 3 Iss: 3, pp.187 - 192|
|Keywords:||Conservation, Consumers, Perception, Service industries, Service levels, Social environment|
|Article type:||Literature review|
|DOI:||10.1108/17506180910980500 (Permanent URL)|
|Publisher:||Emerald Group Publishing Limited|
|Acknowledgements:||Received: June 2008Revised: February 2008Accepted: April 2009|
Purpose – The purpose of this editorial is to introduce the reader to three papers discussing the role of atmospherics within predominantly hedonic service settings.
Design/methodology/approach – This editorial introduces the papers in this special section.
Findings – Atmospherics plays a significant role in determining how consumers and patrons perceive and interpret hedonic services.
Originality/value – The first study examines how atmospherics can impact the overall meanings patrons attach to visiting a hedonic facilities. The second study looks at the role of promotional materials on setting the tone for fringe festivals. The third study investigates the role of atmospherics in green consumerism.
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