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Home > International Journal of Wine Business Research > Table of contents:Volume 20 issue 4
International Journal of Wine Business Research
ISSN: 1751-1062
Previously published as: International Journal of Wine Marketing
Online from: 2007
Subject Area: Marketing
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Table of contents:
Volume 20 issue 4
Published: 2008, Start page: p302Icon key: 
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You have access to this item Backfiles Earlycite Abstract only | Article Id: | Article Information: |
|---|---|
| 1752325 | Desperately seeking serendipity: Exploring the impact of country location on innovation in the wine industry Armand Gilinsky, Cristina Santini, Luciana Lazzeretti, Robert Eyler (pp. 302 - 320) Keywords: Family firms, Italy, Small enterprises, Strategic management, United States of America, Wines Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (345kb) ] | Reprints & permissions |
| 1752326 | Consumer attitudes towards local wines in an emerging region: a segmentation approach Natalia Kolyesnikova, Tim H. Dodd, Dale F. Duhan (pp. 321 - 334) Keywords: Consumer behavior, Market segmentation, United States of America, Wines Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (151kb) ] | Reprints & permissions |
| 1752327 | The gap between wine expert ratings and consumer preferences: Measures, determinants and marketing implications Jan Schiefer, Christian Fischer (pp. 335 - 351) Keywords: Consumer behaviour, Germany, Quality awards, Wines Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (155kb) ] | Reprints & permissions |
| 1752328 | Sensing or knowing?: Investigating the influence of knowledge and self-confidence on consumer beliefs regarding the effect of extrinsic cues on wine quality Roberta Veale (pp. 352 - 366) Keywords: Consumer behaviour, Country of origin, Prices, Quality, Wines Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (141kb) ] | Reprints & permissions |
Note from the publisher
| Article Id: | Article Information: |
|---|---|
| 1752331 | Note from the publisher Vicky Williams Abstract | View HTMLEditorial |
| 1752329 | Editorial Ulrich R. Orth Abstract | View HTMLAwards for Excellence |
| 1752330 | Outstanding paper Abstract | View HTML |
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