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Journal cover: Journal of Management History

Journal of Management History

ISSN: 1751-1348

Online from: 2006

Subject Area: Management Science/Management Studies

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The personification of an object and the emergence of coaching


Document Information:
Title:The personification of an object and the emergence of coaching
Author(s):Deryk Stec, (Faculty of Business, University of New Brunswick, Saint John, Canada)
Citation:Deryk Stec, (2012) "The personification of an object and the emergence of coaching", Journal of Management History, Vol. 18 Iss: 3, pp.331 - 358
Keywords:Coaching, Management history, Professionalism, Sport, Technology
Article type:General review
DOI:10.1108/17511341211236273 (Permanent URL)
Publisher:Emerald Group Publishing Limited
Acknowledgements:First and foremost the author thanks the coaching staff and the players who granted him access, as without them this perspective on coaching would not have been possible. He also wishes to extend his gratitude to the members of Administrative Sciences Association of Canada's Sport and Tourism Division for their feedback on an earlier version of this paper. In addition the author would like to thank Alain Chanlat for encouraging him to take a historical perspective, and Pauline Fatien, Michael Read and Bruce Pirnie for their encouragement and comments. Finally the feedback and suggestions of the anonymous reviewers greatly improved this paper. All the errors that remain are the author's responsibility.
Abstract:

Purpose – This article aims to place the emergence of coaching in its appropriate historical context and address the lack of historical attention given to this subject. In tracing the path the coach has taken in becoming a management concept, the article seeks to draw attention to its unique history as an object that has been transformed into a popular management concept.

Design/methodology/approach – This article reviews how coaching has been portrayed in various books, articles and research papers since appearing as a transportation object in the 15th century.

Findings – The coach began as a technology used for transportation, evolved into an object that was associated with a type of status and then became a prominent character in sport, before ultimately becoming an influential management concept. Across historical periods discussions of coaching have tended to involve individuals who experience coaching. A consistent feature of these discussions is the issue of professionals and professionalism.

Research limitations/implications – It is difficult to determine the date when our contemporary notions of the coach were first discussed, as these discussions originally involved slang, and a lag exists between talking about coaching and writing about it.

Practical implications – Concerns have been raised in the management discipline regarding the influence of research on practice and as advocates of coaching seek professional and scientific legitimacy, this historical review offers a perspective that can enhance discussions of these issues.

Originality/value – This paper places the popularity of this concept within a historical context that outlines how the idea of coaching evolved from a form of technology to a concept associated with a wide array of management topics.



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