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 > World Marketing Summit

Emerald is proud to be Research Publishing Partner of the first
World Marketing Summit

Dhaka, March 1-3, 2012

Creating a Better World through Marketing

Image: Accounting, Auditing & Accountability Journal.

Professor Philip Kotler, one of the world’s most influential marketers, is the founder of this global initiative which he will co-host with Dr Dipu Moni, Bangladeshi Foreign Minister, under the theme “Creating a Better World through Marketing”.

As Research Publishing Partner, Emerald will provide all participants with one month free access to its content, which includes prestigious leading journals, such as European Journal of Marketing, and cutting-edge new titles, such as Journal of Social Marketing. It is expected exciting future publishing opportunities will arise from the discussions and presentations taking place at the event.

Among the many speakers to take the stage throughout the Summit will be Emerald’s Adviser in India, Dr. Abraham Koshy, Professor of Marketing at Indian Institute of Management, Ahmedabad.

Michael Cruz, Emerald Regional Manager in India, will also attend the event. He comments: “The theme of the conference, “Creating a Better world through Marketing” echoes perfectly Emerald’s long standing mission to publish research that makes a positive impact on society. As such, we are very proud to be the Research Publishing Partner and play a role, alongside global leaders in marketing, in addressing the biggest issues the world has to face.”

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Banner: Emerald in 2012.

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