International Journal of Event and Festival Management: Volume 5 Issue 2

Segmenting and profiling attendees of a film festival

Andrea Báez, María Devesa

The purpose of this paper is to analyse film festival spectators on the basis of their motives for attending as well as other variables linked to cultural consumption, the…

Dubai Shopping Festival: tourists’ nationality and travel motives

Sangeeta Peter, Victor Anandkumar

Tourists differ in their needs, motives and activities but they can be described based on demographic characteristics, nationality being one of them. The purpose of this paper is…

Designing small-scale sport events in the countryside

Giovanna Bertella

– The purpose of this paper is to develop and illustrate a conceptual tool for the planning of rural sport events.

Festival attendees’ motivations: the case of International Troia Festival

Erol Duran, Bahattin Hamarat

– The purpose of this paper is to investigate underlying motivational dimensions of visitors attending the International Troia Festival (ITF), Çanakkale, Turkey.

Mega-event volunteers, similar or different? Vancouver 2010 vs London 2012

Tracey J. Dickson, Angela M. Benson, F. Anne Terwiel

– The purpose of this paper is to compare motivations of volunteers at two mega multi-sport events.

Gauging potential demand for new events : A case study with a multi-stage, mixed method approach

Simon Hudson, Fang Meng, David Cárdenas

– The purpose of this paper is to gauge potential interest in equestrian events for a proposed multi-use international horse park.

Editorial

Jack Carlsen and Judith Mair