Table of contents
Researching SME/entrepreneurial research: A study of Journal of Research in Marketing and Entrepreneurship (JRME ) 2000-2011
Audrey Gilmore, Andrew McAuley, Damian Gallagher, Philippe Massiera, Jordan GambleThis study aims to focus on how SMEs have been researched in the first 12 years of the new millennium and published in JRME between 2000 and 2011. There have been many studies on…
3152
Networking capability, new venture performance and entrepreneurial rent
Jifeng MuPrior research suggests that insufficient networking capability of a firm (i.e. the capability to establish, maintain, and leverage ties, contacts and connections) poses a…
1193
Understanding idea advancement efforts in innovation through proactive behavior
Tua Bjorklund, Dhruv Bhatli, Miko LaaksoInnovations lie at the heart of both entrepreneurship and marketing. While research has long focused on the idea generation phase at the beginning of the innovation process, ideas…
957
Increasing customer satisfaction in the new venture context
Brian George Nagy, K. Michele KacmarThe purpose of this study is to test the effects of cognitive legitimacy and the assets of newness in the new venture context. The authors wish to provide evidence related to how…
1389
ISSN:
1471-5201Online date, start – end:
1999Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Rosalind Jones