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Using qualitative research for the sociology of food

Susan Gregory (Based at the Department of Agricultural Economics and Management, University of Reading, Reading, UK.)

British Food Journal

ISSN: 0007-070X

Article publication date: 1 August 1995

2393

Abstract

Presents an outline of the value of qualitative approaches to research into social life specifically within the area of the sociology of food and eating. Uses a study funded by the ESRC as an illustration for the decision to take a qualitative perspective. Highlights two specific methods, the focus group and the semi‐structured interview. Examines the effect on the family of one member′s change in diet, and uses a multi‐method, multi‐stage research design. This design has offered the opportunity to use an inductive process of analysis which has resulted in the emergence of a series of conceptual frameworks within which family members may be seen to understand the process of absorbing change.

Keywords

Citation

Gregory, S. (1995), "Using qualitative research for the sociology of food", British Food Journal, Vol. 97 No. 7, pp. 32-35. https://doi.org/10.1108/00070709510095430

Publisher

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MCB UP Ltd

Copyright © 1995, MCB UP Limited

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