Erratum
Asia Pacific International Journal of Marketing
ISSN: 0954-7517
Article publication date: 1 February 1990
Abstract
This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/03090569010140679. When citing the article, please cite: Lauren A. Swanson, (1990), “Advertising in China: Viability and Structure”, European Journal of Marketing, Vol. 24 Iss 10 pp. 19 - 31.
Citation
(1990), "Erratum", Asia Pacific International Journal of Marketing, Vol. 2 No. 2, pp. 19-31. https://doi.org/10.1108/eb010216
Publisher
:MCB UP Ltd
Copyright © 1990, MCB UP Limited