The growth of Matalan stores
Peter Jones
(Gloucestershire Business School, Cheltenham and Gloucester College of Higher Education)
Colin Clarke‐Hill
(Gloucestershire Business School, Cheltenham and Gloucester College of Higher Education)
David Hillier
(Head of Geography, the school of the Environment, University of Glamorgan, Pontypridd, Wales)
967
Abstract
Provides a short case study of the growth and operation of retail store Matalan. Looks to offer simple insights into a new player in a retail scene where traditional successful retailers are now struggling. Draws upon material published by the company, available from its Web site and upon visits to a sample of Matalan stores, together with an in‐depth interview with a Matalan store manager.
Keywords
Citation
Jones, P., Clarke‐Hill, C. and Hillier, D. (2000), "The growth of Matalan stores", Management Research News, Vol. 23 No. 5/6, pp. 82-88. https://doi.org/10.1108/01409170010782064
Publisher
:MCB UP Ltd
Copyright © 2000, MCB UP Limited