Examination of factors influencing students and faculty behavior towards m-learning acceptance: An empirical study

Author(s):

Muhammad Bakhsh, (Department of Computer Science, Allama Iqbal Open University, Islamabad, Pakistan)

Amjad Mahmood, (Department of Computer Science, College Information Technology, University of Bahrain, Sakhir, Bahrain)

Nazir A. Sangi, (Department of Computer Science, Allama Iqbal Open University, Islamabad, Pakistan)

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Single Sentence Summary:

An investigation of student and faculty perception towards m-learning at open and distance educational institutes in Pakistan reveals student and faculty skill readiness and self-efficacy factors along with prior experience positively influence behavioural intension to accept m-learning.

Abstract:

Purpose

Mobile learning is a unique form of learning which uses the distinct features of mobile devices. The purpose of this paper is to investigate the present state of student and faculty perception towards m-learning at open and distance educational institutes in Pakistan.

Design/methodology/approach

The paper presents a conceptual model based on TAM, which explains factors influencing student and faculty perception towards m-learning acceptance. M-learning acceptance mainly depends on personal attitude, so this study focusses on individual context. Primary data from students and faculty including tutors (n=612, students =448, faculty/tutors=162) was collected through a properly designed questionnaire by using purposive convenient sampling technique during Autumn 2015 semester. Structural equation modelling was used to analyse the collected data.

Findings

The results indicate that student and faculty skill readiness and self-efficacy influence perceived ease of use and perceived usefulness, where these two factors along with prior experience positively influence behavioural intension (BI) to accept mobile learning. Furthermore study results specifically provide factors which positively influence BI either directly or indirectly.

Research limitations/implications

The study was limited to AIOU.

Originality/value

The study specifically provides factors which influence BI either directly or indirectly.

Keywords:

M-learning, Factors influence technology adoption, Technology adoption behaviour

Type:

Research paper

Publisher:

Emerald Publishing Limited

Received:

05 August 2016

Revised:

12 November 2016

Accepted:

13 March 2017

Copyright:

© Emerald Publishing Limited 2017
Published by Emerald Publishing Limited
Licensed re-use rights only

Citation:

Muhammad Bakhsh, Amjad Mahmood, Nazir A. Sangi, (2017) "Examination of factors influencing students and faculty behavior towards m-learning acceptance: An empirical study", The International Journal of Information and Learning Technology, Vol. 34 Issue: 3, pp.166-188, https://doi.org/10.1108/IJILT-08-2016-0028

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