The new social workplace

The purpose of this paper is to outline the role social media plays in the life cycle of an employee.

Human resources should approach the themes of social media similarly to the way that marketing approaches the topic.

Human resources and marketing are very closely aligned when it comes to embracing and utilizing social tools.

Layers of policy and procedure do nothing but limit organizational effectiveness when it comes to social media.

Social media is a tool to be leveraged, not a distraction to be abolished.

Social media should be viewed from a transformational standpoint. It is not a transactional activity.