Developing future leaders at Hyundai Motor Company through blended learning

Abstract

This article describes how Hyundai Motor Company is successfully developing its high‐potential managers in Korea through an innovative blended learning program. Since 2003, Hyundai has worked in partnership with Educasia to integrate instructor‐led online learning into a program that was previously conducted entirely in the classroom. As a result, Hyundai has been able to deliver an expanded learning curriculum in a more efficient and engaging way to help 150 future Hyundai leaders each year to build a broad range of management and business skills.

Citation

Kim, D. and Choi, C. (2004), "Developing future leaders at Hyundai Motor Company through blended learning", Industrial and Commercial Training, Vol. 36 No. 7, pp. 286-290. https://doi.org/10.1108/00197850410563920