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Adding value through the use of internet‐based testing

Angus S. McDonald (Director of UK Operations, Psytech International Limited, Pulloxhill, UK)

Industrial and Commercial Training

ISSN: 0019-7858

Article publication date: 3 October 2008

1758

Abstract

Purpose

This paper aims to describe the impact of internet technology on psychometric testing and the issues this raises for best practice in test use.

Design/methodology/approach

The approach draws on best practice in the field of psychometrics and the author's experience in using the internet for test delivery.

Findings

The internet offers may significant advantages for the delivery and application and psychometric tests, but also poses a number of significant challenges to good test use, particularly in terms of the quality of test materials, effective administration and the authenticity of test results. These challenges, however, need not undermine the effectiveness of tests when they are used sensitively and with due regard for the issues raised by remote testing through the internet. Engaging respondents in the testing process is identified as key to all parties getting the maximum value from the applications of tests, as is a developmental mindset which identifies the value to both test users and respondents of participating in any testing process.

Practical implications

Users of internet‐based tests need to be aware of how to evaluate the quality of test materials and how to administer tests effectively. Although issues around respondent authenticity remain, these can be significantly overcome by helping test takers seen how they will benefit from test completion. Guidelines are given to test users on effective test administration.

Originality/value

This paper offers practical guidance on how to maximise the effectiveness of the increasing number tests that are available for internet delivery.

Keywords

Citation

McDonald, A.S. (2008), "Adding value through the use of internet‐based testing", Industrial and Commercial Training, Vol. 40 No. 7, pp. 374-380. https://doi.org/10.1108/00197850810912243

Publisher

:

Emerald Group Publishing Limited

Copyright © 2008, Emerald Group Publishing Limited

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