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Megatrends and Global Paradoxes

Bruce Lloyd (Head of Strategic and International Management at South Bank University, London, UK)
John Naisbitt (Author of Megatrends, Warner Books, 1982 (and Global Paradox, Nicholas Brealey Publishing, 1994).)

Management Decision

ISSN: 0025-1747

Article publication date: 1 October 1994

1763

Abstract

John Naisbitt, who has written several books on the future, including Megatrends (which sold over eight million copies), discusses with Bruce Lloyd the issues raised in his latest volume, Global Paradox. Reveals that Naisbitt sees the global corporation becoming more important at the same time as becoming more vulnerable; indicates Naisbitt′s view that the importance of democracy is increasing while the importance of politicians is decreasing; and reports Naisbitt′s belief in growth in both an economic one‐world, in parallel with greater political fragmentation. Today the world is changing in many dimensions and many of these changes appear contradictory, but Naisbitt′s insights contribute to our understanding of these changes and how they can be seen to fit coherent and consistent patterns.

Keywords

Citation

Lloyd, B. and Naisbitt, J. (1994), "Megatrends and Global Paradoxes", Management Decision, Vol. 32 No. 7, pp. 28-32. https://doi.org/10.1108/00251749410068085

Publisher

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MCB UP Ltd

Copyright © 1994, MCB UP Limited

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