DO YOU CARE FOR YOUR CUSTOMERS?

Abstract

Categorizes barriers to effectivc library use as psychological, practical or physical. Highlights individual barriers including the image of the librarian as perceived particularly by the working class, inadequate use of library guides and information, the introduction of online catalogues – viewed as an added compilcation by many users, and library provision for the disabled, for whom libraries present physical barriers. Gives details of Wythenshawe Area Libraries′ recognition of geographical placing as a possible barrier to library use, and Derby Library′s efforts to dispel a variety of misconceptions about libraries which have arisen. Concludes that, to minimize barriers to library use, libraries should adopt flexible efficient management structurcs which put the user first – an attitude of customer care producing a service of potential benefit to all.

Citation

Vine, A. (1993), "DO YOU CARE FOR YOUR CUSTOMERS?", Library Management, Vol. 14 No. 2, pp. 15-18. https://doi.org/10.1108/01435129310026148