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Oil firm's strategy strikes “black gold”: “Middle‐way” realignment holds the answer

Strategic Direction

ISSN: 0258-0543

Article publication date: 16 February 2010

306

Abstract

Purpose

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

Revolutionaries might believe that they are setting out to make the world a better place, but that's not always the way things work.

Practical implications

Provides strategic insights and practical thinking that have influenced some of the world's leading organizations.

Social implications

Provides strategic insights and practical thinking that can have a broader social impact.

Originality/value

The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to‐digest format.

Keywords

Citation

(2010), "Oil firm's strategy strikes “black gold”: “Middle‐way” realignment holds the answer", Strategic Direction, Vol. 26 No. 3, pp. 16-18. https://doi.org/10.1108/02580541011022874

Publisher

:

Emerald Group Publishing Limited

Copyright © 2010, Emerald Group Publishing Limited

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