Interview with Peter White

Abstract

Purpose

The purpose of this paper is to provide an interview with Peter White, P&G's Director for Global Sustainability, and chair of P&G's Global Sustainability Leadership Council which develops and co‐ordinates the company's sustainability strategy and goals.

Design/methodology/approach

This briefing is prepared by an independent interviewer.

Findings

It is absolutely essential for businesses to have a sustainability strategy in place. Organizations need a strategy to make sure that you are acting responsibly. That involves looking into all aspects of the businesses operations, including supply chains, to ensure both social and environmental responsibility.

Practical implications

The paper provides strategic insights and practical thinking that have influenced some of the world's leading organizations.

Social implications

The paper provides strategic insights and practical thinking that can have a broader social impact.

Originality/value

There are five planks to P&G's sustainability strategy which cover all of the important parts of P&G's operations: products; operations; social responsibility programs; employee engagement and stakeholders. This interview provides valuable insight and guidance for businesses that are trying to make sustainability a part of their business strategy.

Citation

by Juliet Norton, I. (2010), "Interview with Peter White", Strategic Direction, Vol. 26 No. 9, pp. 33-36. https://doi.org/10.1108/02580541011069396