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Integrating the Internet into the Business Environment

Mary J. Granger (Assistant Professor in the Management Science Department, George Washington University, Washington, DC, USA)
David L. Schroeder (Associate Professor of Decision Sciences, Valparaiso University, Indiana, USA)

Industrial Management & Data Systems

ISSN: 0263-5577

Article publication date: 1 October 1994

874

Abstract

An estimated 30 million people make use of the Internet not only for electronic mail (e‐mail), but also to peruse databases, view photographs and videos and find travel information and weather reports. Innovative data systems managers can offer business solutions by integrating the capabilities of the Internet into their business environment. The Internet offers vast communication resources to enhance product development and system support. Offers an introduction to the communication resources of the Internet and provides several specific examples of business solutions in the areas of e‐mail communications, business applications software support, system design and databases. An awareness of these global solutions by today′s managers may stimulate an increased appreciation of the power of electronic communications and an encouragement of co‐operative work, using electronic media.

Keywords

Citation

Granger, M.J. and Schroeder, D.L. (1994), "Integrating the Internet into the Business Environment", Industrial Management & Data Systems, Vol. 94 No. 8, pp. 37-40. https://doi.org/10.1108/02635579410069346

Publisher

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MCB UP Ltd

Copyright © 1994, MCB UP Limited

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