The Actor Manager

Abstract

Explores the diverse roles expected of managers in industry today and likens them to those of actor/managers. Draws the comparison to highlight the importance of roles changing according to different situations. A manager′s ability to communicate successfully in all situations will increase effectiveness and authority and will stimulate a more creative work environment. Recommends that managers attempt to become more aware of these complex roles and to learn to respond with confidence.

Citation

Freeburn, R.D. (1994), "The Actor Manager", Executive Development, Vol. 7 No. 2, pp. 22-23. https://doi.org/10.1108/09533239410054994