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Evaluating IS usage in Malaysian small and medium‐sized firms using the technology acceptance model

Nelson Oly Ndubisi (Lecturer in the School of Business and Economics, University of Malaysia Sabah, Sabah, Malaysia)
Muhamad Jantan (Professor in the School of Management, University of Science Malaysia, Penang, Malaysia)

Logistics Information Management

ISSN: 0957-6053

Article publication date: 1 December 2003

3431

Abstract

The current research investigates the impact of persona‐system characteristics, technical backing, and computing skill on information systems (IS) usage by Malaysian small and medium firms (SMF) using the TAM. The study hypothesizes that persona‐system characteristics (such as perceived usefulness and perceived ease of use) and usage of systems will be greater when there is greater computing skill and strong technical backing. A total of 177 firms responded to the survey and the results show that there is a positive relationship between computing skill and technical backing on one hand and IS usage directly, and indirectly via perceived usefulness and ease of use on the other. Usage is influenced directly by usefulness and indirectly (via usefulness) by ease of use. These findings are particularly crucial to system designers and vendors targeting SMF, as well as, to information systems management in SMF. Important theoretical and practical implications are discussed.

Keywords

Citation

Oly Ndubisi, N. and Jantan, M. (2003), "Evaluating IS usage in Malaysian small and medium‐sized firms using the technology acceptance model", Logistics Information Management, Vol. 16 No. 6, pp. 440-450. https://doi.org/10.1108/09576050310503411

Publisher

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MCB UP Ltd

Copyright © 2003, MCB UP Limited

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