The new fasces* of the fast food market? The potential for consortia in pizza home delivery

Abstract

With the pizza food service market becoming increasingly polarized, the independent operators are operating in illiberal market conditions. Presents a taxonomy of competition within the food service market, and suggests that the independent operators could become a member of a consortia to help improve their position. Gives some of the results of a survey of independent operators, which indicates that there are mixed feelings concerning membership.

Citation

Price, S. (1997), "The new fasces* of the fast food market? The potential for consortia in pizza home delivery", International Journal of Contemporary Hospitality Management, Vol. 9 No. 3, pp. 101-109. https://doi.org/10.1108/09596119710164632